Paid Ads Services

Paid ads are like picking your line on a powder day—when you choose the right path, the ride is smooth and full of rewards. At Demand Beacon, we’re all about precision. Founded by a marketer who has managed 15 different ad agencies in her career and knows exactly what clients want, we create ad strategies that cut through the competition and drive traffic that actually converts. From Google to social platforms, we put your brand exactly where it needs to be—front and center. More clicks. More leads. More revenue. Oh ya, and we’re a certified Google Partner.

Certified Google Partner

Look for the badge. Yep, we've got the official stamp of approval from Google themselves. This means we've met their rigorous standards for expertise and performance in Google Ads. Translation? We know how to get the best results for your campaigns.

What Paid Ads Clients Are Saying

“I’ve had the pleasure of collaborating with Jess on numerous projects and can confidently say that she is an exceptional, well-rounded marketing professional. Her talent, organization, thoughtfulness, and kindness are evident in everything she does. With a comprehensive background in inbound marketing, Jess remains open to listening and incorporating valuable feedback to elevate her work. Her proficiency spans across various aspects of inbound marketing, including SEO, PPC, content creation, social media, and more, making her an invaluable asset to any project.”
— Ryan Winslow, Worldwide Machinery

Grow your leads.

Increase your revenue.

Included in all Paid Ads plans

  • Paid Ads Audit

  • Keyword Research (for Google Search)

  • Traffic and conversion projections

  • Ad Creation

  • Competitor tracking and monitoring

  • Bid management

  • Landing page creation & optimization

  • Ongoing optimization

  • Responsive reporting data results via Looker Studio

  • Ongoing communication dependent on your schedule, availability, and preferred method of communication

Custom paid ads plans and services that work best for your business, industry, and goals.

PPC management starting at $500 / month

How we Determine Cost

  • Marketing Budget. Not everyone has hundreds of thousands of dollars to spend on ads each month. Our basic plan is a $500/month for management or 15% management fee for monthly spend.

  • Landing Experience. Driving ads to a website that’s not optimized to convert is pointless. We scope our projects based on current landing experience and likelihood to convert.

  • Conversion Tracking. If you can’t track conversions, you can track results. We use Google Tag Manager, Google Analytics 4, and Google Search Console to feed our customized Looker Studio reports.

Types of Paid Ads Management

Google Ads

Tired of wasting money on Google Ads campaigns that go nowhere? We get it—navigating Google’s ever-changing landscape can feel impossible. That’s where we come in. With smarter keyword strategies, tighter targeting, and clear reporting, we make sure your ads actually work, driving real traffic to your business without the guesswork.

Facebook/Instagram Ads

Facebook ads are often an affordable and effective method to drive leads or sales. We focus on what works: engaging content, precise targeting, and campaigns built to convert. Whether you need clicks, leads, or sales, we’ll help you get the results you were promised the first time.

LinkedIn Ads

LinkedIn Ads have a reputation for being expensive and hard to get right—unless you have the right strategy. We’ll help you cut through the noise with campaigns that connect your business to decision-makers who actually care. No more wasted budgets on the wrong audience—just qualified leads that move your business forward.

When You Hire Demand Beacon, For Paid Ads

You Get:

  • Your ads are flying blind.

    Without the right insights, your paid ads are a shot in the dark. Our research uncovers the best opportunities for your campaigns, from trending keywords to competitive analysis. We provide the data you need to build a strategy that’s both smart and scalable.

  • You can’t convert if you’re targeting the wrong crowd. We use advanced audience insights to ensure your ads reach the people who actually want what you’re offering—turning clicks into customers instead of wasted spend.

  • A low return on ad spend (ROAS) can drain your budget and your patience. We optimize your campaigns to maximize every dollar spent, delivering higher returns through smarter targeting, better creatives, and continuous testing.

  • Messy accounts and broken tracking make it impossible to measure success. We set up crystal-clear tracking and well-structured accounts so you know exactly what’s working—and what isn’t. With accurate data, you’ll never second-guess your campaigns again.

  • All the data in the world won’t help if you don’t know what it means. Our detailed reports and expert consultations break down the numbers, turning them into actionable insights to refine your strategy and hit your goals faster.

  • Okay, so we’re not going to give you our CPO (Chief Puppy Officer), but she does like to drop in on calls every once in a while.

Let’s have a virtual coffee and talk about your project.